Justin Bieber just dropped his wildest album yet. Swag isn’t just music. It’s part podcast, part confession booth. And smack in the middle of it? Druski.
Three tracks, “Soulful,” “Therapy Session,” and “Standing on Business”, have no beats, no bars. Just Bieber talking. And laughing. And sharing space with a booming, comedic voice that fans may not immediately recognize. That voice belongs to Druski, the 30-year-old comic who’s become impossible to ignore.
Meet Druski the face behind the mic in Bieber’s boldest new tracks
Drew Desbordes, better known as Druski, didn’t take a shortcut to the spotlight. He left Georgia Southern early, traded college classrooms for phone cameras, and built an empire out of one-minute sketches. By 2020, he was viral. His characters, especially the over-the-top frat bro Kyle Rogger, stuck in people’s heads. They laughed. They shared. And they followed. Now? He’s sitting at No. 9 on Forbes’ Top Creators list.
Justin Bieber’s new album ‘SWAG’ has a track titled ‘Standing On Business’ featuring Druski. pic.twitter.com/Ut9CNHkbjC
— Pop Base (@PopBase) July 11, 2025
Druski isn’t just comedy. He’s culture. He’s walked through videos with Drake, partied in skits with Lil Yachty, and chopped it up with Jack Harlow. The same comic energy that made his sketches explode now backs Bieber’s more offbeat turns on Swag. The three tracks aren’t music. They’re moments. They feel like calls between old friends—Druski’s deep chuckles and Bieber’s half-sincere, half-absurd replies pull listeners into something strange but addictive.
But Druski’s rise hasn’t been without headlines. A lawsuit involving Diddy mentioned him, sparking swift denial. “I wasn’t even famous in 2018,” he stated, calling the accusation “a fabricated lie.” He pointed to his life back then. Broke, living with his mom, far from anything close to Hollywood. He called the entire thing a cruel distortion, insisting truth would win out. The moment could have derailed him. Instead, it barely made a dent.
While Bieber’s new direction leaves fans split, Druski’s role is unmistakable. He’s not a feature. He’s the foil, the mirror, the mood switch. And as the album’s oddball voice of reason and ridicule, Druski finally steps past Instagram fame into full cultural presence. Not everyone knows him yet. After Swag, that may change fast.
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